Del vs Lindybuilder vs companion.

What's the main difference between Del and Lindy?

The difference is a platform you build versus an assistant you text. Lindy is a no-code builder: you connect your business tools, describe automations in plain English, and the agents you create fire on triggers — an inbound email, a scheduled time, a webhook — across thousands of SaaS and CRM apps. It's genuinely powerful for teams that need auditable, repeatable workflows.

Del isn't something you build — it's an assistant you talk to. Del lives in the messaging app you already use, learns how your days run, and takes initiative on its own: rebooking the 10:40 to SFO, chasing Alex's contract, moving your run before the rain. There are no agents to configure. You text Del like a friend, and Del works for you.

Can Del do everything Lindy does?

No — and for some jobs Lindy is the better tool. If a sales, recruiting, or support team needs structured, auditable workflow orchestration — an inbound email or webhook fires, an agent classifies it, calls an API, and writes back to Salesforce or HubSpot, with specialized agents collaborating headless 24/7 across thousands of integrations — that's exactly what Lindy is built for, and a 1:1 personal assistant has no native fabric for it.

Del is built for a different job: running one person's life over text. It triages your email down to what matters, manages your calendar and tasks, remembers the people and commitments that matter, and follows up until things are actually done. Where Lindy is a team's workflow engine, Del is your personal assistant.

How does Del handle proactivity differently from Lindy?

Del acts without being prompted or configured — that's the core distinction. Both products use the word "proactive," but Lindy's agents are architecturally event-driven: they fire on the triggers you set up in the dashboard. Del starts working on its own, anticipating what you need before you think to ask.

In practice, Del just texts you: "Friday is your anniversary 🥂 Sofia's free that night. The patio list opens at 10; I'll ping you the second it does." No trigger to wire, no workflow to maintain. As Arjun, in Private Equity at MUSEDATA, put it: "What I like most is how proactive the agent is. It follows up, asks you questions, and it learns about you — I can see it increasing my productivity by a lot."

Pricing reflects the gap in scope, too. Del is a flat $20/month with two weeks free. Lindy runs $49.99–$199.99/month on credit-metered usage, where most tasks cost 1–3 credits and overages bill at roughly twice the standard rate — designed for teams running volume across business systems.

Should I use Del or Lindy?

Choose Lindy if you're a team automating business workflows — sales, customer success, recruiting — and you want a no-code builder wired into your CRM and SaaS stack, with multiple agents running on triggers. That's its home turf.

Choose Del if you want a proactive personal assistant that handles your email, calendar, tasks, and follow-ups over text, with nothing to set up. Del learns who you are and the people in your life, and gets more useful the longer you use it. The two barely overlap: Lindy is a workflow platform for teams; Del is your assistant for everyday life.